Performance Marketing

Cross- Channel Strategy:

Collaborate with internal teams to align marketing efforts with overall business goals.
Develop and execute cross- channel marketing strategies to achieve business objectives, including but not limited to SEO, SEM, Tiktok, social media, email marketing, content marketing, and paid advertising.

Search Engine Optimization (SEO) and Search Engine Marketing (SEM):

Manage SEM campaigns to drive targeted traffic and optimize for conversions.
Implement SEO best practices to enhance organic visibility and search rankings.

Social Media Marketing:

Stay abreast of social media trends and implement innovative approaches to enhance the brand&039;s presence.
Develop and execute social media strategies to increase brand awareness, engagement, and lead generation.

Email Marketing:

Design and execute effective email marketing campaigns to nurture leads, retain customers, and drive conversions.
Implement segmentation and personalization strategies for tailored communication.

Content Marketing:

Ensure content aligns with brand messaging and educational values.
Oversee the creation and optimization of engaging and informative content to attract and retain target audiences.

Paid Advertising:

Monitor and analyze campaign performance, making data- driven decisions to improve outcomes.
Plan and execute paid advertising campaigns across various platforms, ensuring optimal ROI.

Analytics and Reporting:

Provide insights and recommendations for continuous improvement.
Utilize analytics tools to measure and report on the performance of digital marketing campaigns.

Budget Management: Manage and optimize marketing budgets for various channels, ensuring cost- effectiveness and maximum impact.
Team Collaboration: Collaborate with cross- functional teams including product, sales, and customer success to align marketing efforts with overall business objectives.

Creative mindset with the ability to think outside the box.
Proven experience (2+ years) in digital marketing with a focus on cross- channel strategies.
Strong analytical skills and the ability to interpret data to drive informed decisions.
Certifications in relevant digital marketing areas are a plus.
Experience with marketing automation tools and platforms.
Excellent communication and interpersonal skills.
Bachelor’s degree in Marketing, Business, or a related field. Master’s degree is a plus.
In- depth knowledge of the Education industry and understanding of its unique challenges.

Getting 13th month pay every year as company rule
Young, dynamic working environment
Company’s labor policy completely pursuant to Vietnamese labor legislation (social & health insurance, annual leave, working conditions, etc.);
Having the chance to work with skilled foreign professionals
Snack, coffee free in office
Join our team building program and many parties (lunch party, dinner party, cinema,...)

Cập nhật gần nhất lúc: 2024-08-02 08:20:03