Product Manager / Giám Đốc Sản Phẩm

Create the commercial strategy for all products

Trade promotional effectiveness (ROI)
Develop the price, promotion, placement, point of sale and product assortment strategy by channel (5Ps)
For all products define the picture of success based around the 5Ps and brief sales team
Support the preparation of the annual business plan by defining the commercial and channel objectives and strategies (sales, distribution, promotional investment)
Responsible for setting the promotional strategy/programs that maximizes sales and margin and for evaluating.

Develop the Trade Selling materials:

Build the promotion programs to maximize number of customers, customer’s loyalty
Work with agencies to design effective selling materials (create brand positioning, visual iconography)
Develop merchandising solutions to create strong visibility in pharmacy, clinics, grocery.
to equip the sales team to be successful in selling MSI products.
Create compelling content for sales/detailing materials for the sales team to use when selling/detailing products to Health Care Professionals (working closely with clinical, supply teams to ensure accurate information)

Develop a range products of Sexual Reproductive Health (and other products)

Lead the signoff and approval of the product P&Ls for approval to launch (the financial business case and product marketing & Trade Marketing launch plans)
MSI’s high quality standards and performance criteria.
Work with regulatory specialist and supply team to identify product requirements and local regulations to create successful products for launch and to ensure products meet
Carry out product registration procedures with authorities.
Run market assessments (product safaris) to identify potential products to launch developing the 5P and launch strategy.

Qualification:
Bachelor of Degree or Equivalent in: Business & Marketing; Pharmacy would be helpful.
Experience:
Has worked in sales so understands challenges of front line selling.
Preferred
Experience in sexual reproductive health and related sectors is highly preferred.
Proven experience in healthcare new brand/ product development & launch
Proven experience in developing commercial or sales and marketing plans including the 5Ps.
Extensive experience working in the pharmaceutical sectors with technical knowledge in healthcare products.
Has managed a brand P&L
Skills:
Highly skilled in trade marketing
Skilled in Product Marketing (product development & communication)
Good strategic thinking
A commercial mind- set, understanding the levers for profitability.
Extremely high planning and organizational skills

Buy health insurance outside
Participate in training courses as required by the job.
Holidays and New Year with Company bonuses, YEP, Tet gifts...
Leave days, holidays, Tet according to state regulations, 01 Christmas day off...
Pay insurance and unemployment insurance according to the level of signing the labor contract.

Cập nhật gần nhất lúc: 2024-12-25 18:05:02