Product Manager

RESPONSIBILITIES

Setting effective marketing plan for in charged products based on Brand strategy; devising methods to assess and measure efficacy of marketing initiatives on period.
Gaining market insights through field visits and by interacting with regional colleagues with the aim of identifying business opportunities.
Whenever applicable, plan and cooperate with relating departments in order to insert Company products in Treatment guidelines, leading to the growth of the products and reimbursement products by Vietnam MOH.
Build and manage KOLs- Key Opinion Leader, build strong relationships with HCP relation to product Marketed by Company and ensure Company is a preferred partner.
Optimize portfolio plans, launch plans, manage using A&P in control and achieve company objective within time approved. Use any appropriate means to co- build promotional actions with market development department.
Conduct regular market studies and U&A studies.
Perform other relevant tasks as assigned & Positive Teamwork.
Ensure all marketing materials comply with brand manual & by Vietnam’s law.
Stock plan to get accuracy forecast and feedback for market activities.
Organize scientific symposiums, talks and/or seminars, including developing speaker.
Good product knowledge, pathology and consumer habits relating to products.
Ensure that Marketing plan is well understood and accepted by market development before implementation. Conduct implementation of the marketing & promotional plan.
Cross matrix closely with Market Development to achieve company objectives as plans.
Responsible to coach, product knowledge and skills to Market Development team in period.

REQUIREMENTS:

Graduated from University of Medicine and Pharmacy
Exposure to consumer healthcare brand/business is essential.
Excellent command of spoken and written English.
Minimum 4 years&039; experience.
Good knowledge & understanding of products and market.
Previous experience in cosmeceutical is a plus.

Cập nhật gần nhất lúc: 2024-06-02 19:50:04