Senior Performance Marketing Specialist (Freelance)

Fonos is seeking a highly skilled and strategic Senior Performance Marketing Specialist (freelance) to join our team. We&039;re seeking an exceptional expert who can not only execute but also proactively develop and lead our performance marketing strategy from the ground up. You will be responsible for driving user acquisition and growth for the Fonos app.
- Own the full- cycle performance marketing strategy, from ideation and planning to execution and optimization across all platforms.
- Evaluate existing channels and propose new, promising growth opportunities.
- Conduct daily market and competitor analysis, and report to the Marketing Manager and BOD on any significant changes or critical insights.
- Conduct in- depth data analysis using tools like Google Analytics, MixPanels, AppsFlyer, AirBridge… to drive strategic decisions and improve key business indicators (Downloads, Installs, Subscribes, Renewals…).
- Proactively build, launch, and manage multi- channel ad campaigns (Google Ads, Meta Ads, TikTok Ads, Apple Search Ads...) to optimize key metrics like CPI, CPA, ROAS, LTV...
- Implement and manage campaigns using CRM and marketing automation tools such as CleverTaps… to drive user engagement and retention.
- Generate and present weekly, monthly, quarterly, and campaign- specific performance reports.
- Stay up- to- date with the latest trends and technologies in performance marketing.
- Collaborate closely with the Marketing Manager and BOD to ensure campaign alignment and effectiveness.

Fonos Annual Membership after probation.
Competitive compensation,
Company Trip, Annual Health Check,

Cập nhật gần nhất lúc: 2025-09-17 16:40:02