Senior Performance Marketing Specialist

About the Role
We are looking for a highly skilled Senior Performance Marketing Specialist to take ownership of paid media acquisition and conversion optimization. This is a key role within the Growth team, directly responsible for scaling user acquisition and ensuring sustainable ROI as we expand rapidly.
Key Responsibilities
· Analyze campaign data, generate regular reports, and provide actionable insights to improve performance.
· Conduct A/B testing (ad copy, creatives, audience segments, landing pages) to maximize conversion rates.
· Manage and allocate budgets effectively to achieve CAC, CPA, and ROAS targets.
· Collaborate with Product and CRM teams to optimize user journeys and increase retention.
· Work closely with the Content Lead and Design team to iterate on creatives based on performance results.
· Stay up to date with industry trends, competitor strategies, and emerging technologies to identify new growth opportunities.
· Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads, TikTok Ads, and other digital channels.
What We Offer
Total monthly compensation up to 46,000,000 VND
High- impact role – Large ad budgets – Fast- track career path

Base salary: 20 – 30 million VND/month (depending on experience and skills)

Performance bonus: Up to 16 million VND/month, based on transparent KPIs

· Collaboration with a talented Growth, Product, and Data team.
· A chance to make a direct impact during a high- growth scale- up phase.
· Professional development and growth opportunities.
· A dynamic, data- driven, and innovative work environment.
If you are passionate about performance- driven growth and eager to scale impact, we’d love to hear from you!

· Industry experience in E- commerce, Marketplace, Healthtech, or On- demand services is a strong advantage.
· Strong analytical skills; proficiency with Excel, SQL, or BI tools is a plus.
· Proven experience in retargeting, funnel optimization, and growth marketing strategies.
· Data- driven decision maker, able to react quickly in a fast- paced environment.
· Solid understanding of tracking, attribution, and analytics tools (GA4, GTM, Appsflyer, Mixpanel, etc.).
· Hands- on expertise with Google Ads, Meta Ads, TikTok Ads; multi- channel experience is a strong plus.
· Excellent communication and cross- functional collaboration skills.
· 5+ years of experience in Digital/Performance Marketing, preferably with high- budget campaigns.

Chế độ bảo hiểm, Du Lịch, Phụ cấp, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương, Công tác phí, Nghỉ phép năm

Cập nhật gần nhất lúc: 2025-09-09 05:50:02