Circa Pharmacy takes pride in being a dependable pharmacy chain that strives to establish a healthcare ecosystem, offer a comprehensive care system, and provide customers with top- notch products and a wide range of healthcare services.
Looking ahead to 2025, our vision is to expand to 2,400 pharmacies and enhance medical treatment services by digitizing them. We aim to develop user- friendly applications that enable online interaction with doctors for consultations and prescription services at our pharmacies.
Job Description:
Work closely with Sale and merchandise team to ensure trade marketing strategies are aligned with sales objectives and revenue targets ( >20%/year/Pharmacy store)
Ensures that the local feedback about marketing programs and relevant Circa business issues is taken into account by regularly visiting sales teams, customers, and stores
Coordinate with the consumer marketing team for audit strategy and plan to ensure the compliance of the sales team regarding sales procedure and implementation of marketing programs•Report results by day, week, month, quarter, year
Collaborates with sales teams to turn the “selling stories” into sales tools to effectively present the brands, the products, and the marketing initiatives to their customers
Owning responsibility for the development, execution, and performance of all programs designed to increase the presence and visibility of the products
Leading the development of the Trade Marketing Strategy to achieve defined business objectives across all product categories seasonal, market, and competitor
Ensuring alignment across the Sales and Marketing organizations on field sales needs and marketing initiatives
Collaborates with product managers and sales team to build sales promotions and product communication in the trade that attract business from wholesalers, distributors, FS, and Clinic
Putting in place, monitoring and improving processes to link all Marketing activities with the activities of the Sales team
Make plan control Budget suitable with sale increase adapt by week, month, quarter, year
Ensures efficient spending of the central budget and supervises the trade marketing spending
Manages the point of sales material (including budget, logistics, distribution, and assortment...) by finding the most efficient solutions