Data Product Executive

Data use cases development

Identify potential data use cases in marketing activities and work with other departments to validate them
Provide training/ sharing session in order to distribute validated use- cases to operation team
Continuously update trends, updates from the market to apply them to PMAX and integrate into PMAX solutions
Manage and maintain all the systems, processes,… related to data use case in marketing

Data use cases in Marketing strategy & planning

Define data type, data info, data sources which company/team needs in order to build strategy, planning for our clients
Work with internal team to build a framework to turn data information into insights, turn insights into approach and strategy
Review and interpret market trends, customer experience, competitors’ activities, and marketing strategies for our clients

Data use cases in Marketing execution

Design testing framework to validate hypotheses
Design and implement CDP/CRM use cases for both PMAX and clients
Analyze marketing campaign performance data to generate insights, learnings to support decision making
In charge of data integration to provide e2e and holistic performance, dashboard for our clients
Design and implement data tracking in digital marketing (Google Analytics, Facebook pixel/CAPI, Google conversion tag, CRM integration,…)

Skills & Knowledge & Qualification
Must have

Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy.
Excellent problem- solving, and research skills.
Technical expertise regarding data statistics, data models, database design development, data mining and segmentation techniques.
2+ years of experience in data, consulting, analytics or a related function involving quantitative data analysis to solve problems.
Deep analytical mindset and capability of finding efficient solutions independently.
Experience with data visualization tools.
Effective communication skills.

Good to have

Familiar with MarTech platforms/solutions such as HubSpot, Mailchimp, Insider,…
In- depth knowledge of digital marketing.

PMAX- er Identification

Teamwork & Fun:The cooperative and collaborative effort of a team to achieve a common goal or to complete a task, and trying to build a joyful & enjoyable atmosphere for everyone.
Integrity:Be honest and show a consistent and uncompromising adherence to what is right, even if it is at our own cost.
People Development:Attract, develop, and retain the most talented people. Development is a responsibility, not a choice, of both the individual as well as the organization.
Extreme Ownership:The practice of owning everything in your world, to an extreme degree. Think of yourself as the owner of the company. It means you are responsible for not just those tasks which you directly control, but for all those that affect whether or not your task is successful.
Client Impact:Everything we do is ultimately to deliver real client impact and value.
Innovation:Drive change and innovative new ideas to create more values for clients, teams and society.

Competitive salary range with quarterly & yearly incentives and 13th- month salary
Other staff welfare allowances.
Laptop supply/allowance or support for laptop purchase costs on an individual basis
Team bonding budget quarterly, snack time to engage team members
Flexible working time with 4 days working from home per month and 15 paid leaves per year
Internal training & career development opportunities, and external L&D budget sponsorship
Insurance as full salary (SHUI)
Annual health check- up and Healthcare Insurance PTI for all employees
Quarterly, Yearly Recognition Gifts & Awards and gifts on special occasions (birthday, New year…)
Holiday activities; Company trip; Year End Party; Company Birthday; Culture Day; Quarterly Town Hall.

Địa điểm làm việc

95 Đường Cách Mạng Tháng 8, Bến Thành, Quận 1, Thành phố Hồ Chí Minh

Cập nhật gần nhất lúc: 2024-12-13 18:10:02