WHAT YOU WILL BE DOING:
Social Media Management:
Upload and optimize YouTube videos with relevant tags.
Organize and maintain YouTube playlists for better content visibility.
Ensure social media accounts are promoted across marketing materials, websites, blogs, and email signatures.
Develop and maintain a social media content plan and posting schedule.
Set up and manage social media accounts (Facebook, Twitter, LinkedIn, Pinterest, YouTube, etc.).
Participate in groups by joining, creating, and engaging in discussions.
Create, schedule, and publish posts, including status updates, videos, photos, and tweets.
Develop and execute social media promotional strategies.
Monitor link performance using tracking tools (e.g., Bit.ly).
Track performance metrics and generate social media analytics reports.
Manage social media tools (Hootsuite, Tweet Deck, etc.).
Respond to comments, messages, requests, and mentions while moderating interactions.
Promote pages and grow account followers through strategic engagement.
Email Marketing:
Monitor and respond to email inquiries.
Proofread and optimize email content for clarity and impact.
Manage and update email autoresponders.
Oversee email marketing platforms (HubSpot, Zoho, etc.).
Send follow- up emails to nurture leads and improve engagement.
Track and report on email marketing performance.
Design and distribute email newsletters.
Create and schedule promotional email campaigns.
Maintain and update subscriber and lead lists.
WHAT WE ARE LOOKING FOR:
Qualifications & Experience:
Bachelor‘s degree in marketing, Communications, Digital Media, or a related field (preferred but not mandatory).
Familiarity with digital marketing trends, best practices, and audience engagement strategies.
1- 3 years of experience in social media management and email marketing.
Technical Skills:
Hands- on experience with email marketing software (HubSpot, Zoho, Mailchimp, etc.).
Experience with social media management tools (Hootsuite, Buffer, Tweet Deck, etc.).
Basic video editing skills (for YouTube and social media) are an advantage.
Understanding of link tracking tools (Bit.ly, UTM parameters).
Basic knowledge of SEO, content marketing, and online advertising.
Proficiency in social media platforms (Facebook, Twitter, LinkedIn, Pinterest, Instagram, YouTube, TikTok).
Graphic design skills (Canva, Adobe Photoshop, or similar tools) are a plus.
Familiarity with analytics tools (Google Analytics, Facebook Insights, etc.).
Soft Skills:
Adaptability to fast- changing digital trends.
Ability to work independently and collaboratively in a team.
Strong time management and organizational skills.
Strong written and verbal English communication skills.
WHAT WE OFFER: Depending on your preference and in alignment with Vietnamese labor law, we will discuss and sign a proper contract with a suitable package tailored for you.
WORKING HOURS:
This position requires direct client interaction within the US, with working hours aligned to US time zone from
6PM – 3AM (Mon – Fri).
At Innovature, we are proud to be an equal opportunities employer.
We believe in making decisions about our employees’ careers based solely on their ability to perform and grow within their roles, regardless of gender, nationality, ethnic origin, religion or belief, disability, age, sexual orientation, and identity.
We are committed to building a culture where every individual feels respected and valued. We strive to create an environment free from discrimination and harassment, where all voices are heard, and everyone has the opportunity to thrive.
Our dedication to fostering a diverse, equitable, inclusive, and accessible workplace is central to our mission.
You have the flexibility to perform tasks from anywhere. However, occasional presence at our office (9th Floor, Ree Tower, 9 Doan Van Bo, Ward 13, District 4, HCMC) may be required for direct discussions, but not frequently
