Digital Marketing Executive

Closely monitor campaigns, analyze and optimize as needed in order to deliver the most cost- efficient results; troubleshoot and raise issues as they arise.
Proactively propose recommendations to improve the performance of current and new campaigns to reach ambitious targets.
Assist in crafting detailed multi- platform digital media plans including social media and contents aligned with the communications strategy.
Generate and maintain detailed weekly campaign reports, end- of- campaign reports, detailing all observations, optimisations done, and recommendations moving forward.
Coordinate with the marketing team on timelines, create content (including but not limited to emails, blogs, push notifications, and campaign naming).
Work with vendor partners to constantly learn and improve on campaigns, and come up with fresh ideas.
Generate and maintain topline reports for benchmarking and monthly/quarterly reviews.
Raise purchase orders aligned with media plans and approved budgets; manage planned versus actual spends on internal trackers.

Hands- on experience in running campaigns on Google Ads, Facebook and Apple Search; experience in DSPs, Tiktok and other biddable channels is an advantage.
Bachelor’s degree in Marketing, Communications, Media or relevant field.
Good in English (certification from B2 or above).
Experience with app & web analytics tools such as Appsflyer and Google Analytics.
Basic knowledge of SQL and Google Analytics is a huge advantage.
At least 1- 2 years’ experience in digital planning and buying.
Experience creating effective content strategies.

Laptop, Chế độ bảo hiểm, Phụ cấp, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương, Nghỉ phép năm

Cập nhật gần nhất lúc: 2024-04-03 13:41:58