Digital Marketing Executive (eCommerce)

Paid Channels setup & optimize (70%):

Coordinate with partners, the E- commerce team, and other departments to deliver digital campaigns on time and resolve issues promptly.
Run and optimize paid channels — mainly Facebook, TikTok, and Google Ads (70%) — plus Affiliate, Email, Zalo, and ZNS to meet traffic, ROAS, and revenue goals.
Stay updated on trends, A/B testing, and best practices in digital marketing, applying them to improve performance.
Propose website/app activities such as mini- games or loyalty programs based on monthly, seasonal, or project requirements.
Work with the IT team and brand teams to update materials and ensure smooth system setup and campaign execution.

Report & others (30%):

Prepare regular reports (weekly, monthly, yearly) or as requested by management.
Coordinate with admin and other departments to handle administrative procedures related to plans.
Manage tracking and data, evaluate campaign performance, analyze results, summarize key learnings, and recommend optimizations for digital campaigns.
Perform other tasks as assigned by the leader/manager.

Experience managing accounts with over 1,000 SKUs and an annual budget of more than $500K.
Minimum 2 years of experience in Digital Marketing, especially in running Facebook Ads for performance goals, with proven results backed by data.

Preferred qualifications:

Possession of digital tools certifications;
English proficiency is an advantage.
Experience working in eCommerce, collaborating with IT/PM teams to develop websites/apps.
Strong understanding of content and branding.

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Cập nhật gần nhất lúc: 2025-08-29 08:20:02