Location: Ho Chi Minh, Vietnam
Position: Digital Marketing Specialist
Company: CRCC Asia
Schedule: Full- time, 9:30 to 18:00, Monday to Friday (Hybrid)
Start Date: ASAP
COMPANY OVERVIEW
CRCC Asia has been in operation for 18 years, partners with 65+ universities and governmental bodies globally, and has sent 9,000+ students abroad through its award- winning internship programs. Our internship programs take place across a variety of dynamic sectors, including business, finance, engineering, law, and much more.
CRCC Asia is an international education organisation that facilitates international professional development programs in 5+ cities in 4+ countries globally including China, South Korea, Japan, Vietnam, Thailand and India.
JOB SUMMARY
As a Digital Marketing Specialist, you will be primarily in charge of and enhance our online presence through WordPress and Google Ads management.
KEY RESPONSIBILITIES
Create, monitor, evaluate and optimize advertising campaigns in Google Ads
Manage and visualize the Marketing pipeline touchpoints
Develop automated email retargeting campaigns for leads
Update the current website and develop a new site using WordPress
Generate weekly and monthly marketing reports, ideally utilizing Looker Studio
Improve and monitor SEO backlink and domain authority
Preparing campaign results reports and recommending actions
Conduct market research to identify target customer personas
EXPERIENCES / QUALIFICATIONS
Excellent communication skills to convey campaign results, strategies, and recommendations to stakeholders or team members
Strong knowledge of SEO, including keyword research, quality scores, and other best practices to ensure the best ad placements.
Ability to work independently and collaboratively in a fast- paced, global environment
2- 3 years of experience in managing Google Ads campaigns for demonstrated expertise in creating, managing, and optimizing ad campaigns
Proven work experience with Wordpress and familiarity with web design
Experience with Looker Studio is a plus, but not required
Strong analytical abilities to interpret campaign data and optimize for performance
Bachelor’s degree in Journalism, Communications, Marketing, or a related field.
Fluency in English, Thai is a must
BENEFITS
25 days of annual leave + national holidays
Annual leave on your birthday
Professional Development and Wellness budget
Competitive salary
Opportunity to work with ambitious, entrepreneurial colleagues interested in international education, travel, and/or study abroad
