Marketing Executive – E-Commerce

Campaign Planning and Execution:

Manage and optimize the performance of the company’s e- commerce channels (website, e- marketplaces such as Shopee, Lazada, Tiki, Tiktok shop ETC.).
Oversee product listing, descriptions, images, pricing, and stock levels to ensure a seamless shopping experience for customers.

Campaign Planning and Execution:

Develop and implement promotional campaigns tailored for e- commerce platforms, including flash sales, seasonal promotions, and exclusive online deals.
Collaborate with internal teams and external partners to execute digital marketing initiatives.

Performance Analysis and Reporting:

Monitor, analyze, and report key performance metrics, including sales, traffic, conversion rates and ROI.
Utilize data insights to improve campaign performance and user experience.

SEO/SEM Optimization:

Manage and execute pay- per- click (PPC) campaigns to drive targeted traffic.
Optimize e- commerce platforms for search engines to improve visibility and ranking.

Customer Engagement and Retention:

Implement strategies to enhance customer loyalty and repeat purchases through personalized marketing efforts.
Handle customer feedback and coordinate with relevant departments to improve satisfaction.

Content and Visual Marketing:

Ensure brand consistency across all online channels.
Collaborate with the third party to develop engaging content and visuals tailored for e- commerce platforms and social media channels (Facebook, TikTok, Yotube)

Competitor and Market Research:

Conduct regular market research to stay updated on industry trends, competitor strategies, and customer behavior.
Propose innovative solutions to maintain a competitive edge.

Experience: At least 2 years of experience in e- commerce marketing or digital marketing, preferably in the FMCG or healthcare sector.
Education: Bachelor’s degree in Marketing, E- commerce, Business Administration, or related fields.
Skills:
Language: Proficiency in both Vietnamese and English.
Proficiency in e- commerce platforms (e.g., Shopee, Lazada, Tiki, Tiktok shop) and analytics tools (Google Analytics, Facebook Ads Manager).
Basic design skills
Creative mindset with the ability to develop innovative marketing campaigns.
Strong understanding of SEO/SEM and digital advertising strategies.
Excellent analytical, organizational, and communication skills.

Competitive income and performance- based bonuses.
Opportunities for professional growth and training.
Health insurance and other company benefits.
Dynamic and supportive working environment.

Working time:

Annual leave and public holiday as Vietnam labor law
40h per week, from Monday- Friday

Cập nhật gần nhất lúc: 2024-12-26 08:55:03