Product Marketing Specialist

Stakeholder Collaboration: Work closely with the HR, recruitment, and sales teams to align product marketing initiatives with recruitment goals.
Education & Experience: Bachelor&039;s degree in Business Analysis (or related field) or demonstrated experience in a Business Analysis role.
Analytical Skills: Strong analytical mindset with the ability to interpret data, gather insights, and adjust strategies accordingly.
Report Generation: Collect and analyze data to produce regular reports that assess the effectiveness of marketing campaigns and provide improvement recommendations.
Job Requirement
Content Creation: Develop content strategies for DigiConnect, including digital and social media, to drive engagement.
Marketing Skills: Understanding of digital marketing and product marketing fundamentals, especially within online platforms.
Market Research & Positioning: Conduct market research to identify trends and competitive positioning, specifically within the HR and recruitment sectors.
Campaign Development: Design and implement targeted marketing campaigns to increase platform engagement and attract both clients and candidates.
Product Development Feedback: Gather feedback from users to support product development, enhance platform features, and ensure market- fit.
Communication Skills: Excellent communication and presentation skills.
Job Description
Use Cases and Personas Creation: Develop use cases and customer personas to optimize engagement strategies and address customer needs.
Industry Experience: Must have experience in HR, recruitment, or talent acquisition.

Cập nhật gần nhất lúc: 2024-12-06 09:40:02