Head of Sale & Application - Refractive

To increase SMILE conversion rates for existing accounts
Development of sales plans and strategies for REF business in Vietnam
. Practice Development Counsultant
Assist our customers in increasing consumables utilization and achieving business efficiency and profitability
Engage in D2C marketing activities in collarboration with Marketing in local & Regional Team
Achieve and exceed sales and financial targets for Refractive
Business consulting to refractive practices, periodic visit to customers‘ site
Conduct business reviews with ibase and grow share of wallet for consumables through account development plans for existing install base
Provide market and competitor analysis for Vietnam.
Marketing
Ensure growth of market share for Refractive Devices
Plan, coordinate and implement marketing activies such as product launches, round table discussions as well as workshops to grow the REF business in Vietnam
Develop and engage with Key Opinion Leaders within the Refractive Business segment
Market and Competitor Analysis and Growth
Implement marketing strategies for REF
Guide and manage country’ activities with regards to the execution of the PDC program
Accountability for the growth of treatment pack sales for selected clinics
Development of financial and ROI plans for business proposals
Identify trends, insights and optimize spend and performance based on the clinics’ insights and brainstorm new and creative growth strategies in collaboration with the clinic.
Sales and Account Management
Analyze clinics digital marketing campaigns on marketing efficacy and provide recommendations and hands- on support for improvement to foster the goal to assist our customers in their business growth
Provide all appropriate reporting to the Business Managers including but not limited to clinic performance, feedback, and competitor movements from customers on a weekly and monthly report

Excellent leadership skills
University Degree in Optometry, Business Administration, Marketing or any related field
Minimum 7 – 10 years of experience in Sales Management / Business Development in the medical device industry, preferably with Capital Equipment and Medical consumables sales experience
Excellent communication and negotiation skills
Experience
Knowledge / Skills / Other characteristics
High customer orientation
Selling skills & account management skills
Strong strategic orientation and comercial acumen.
Good command of written and spoken English
B2C, B2B2C as well D2C marketing skills.
Education / Professional Certification

Attractive salary & compensation package
Global working environment

Cập nhật gần nhất lúc: 2024-04-30 10:55:12