E-Commerce & Live Stream Manager

Strategic Leadership:
· Stay informed about emerging e- commerce trends and live stream technologies,recommending and implementing effective solutions.
· Manage and develop the live stream team, setting content themes, goals, and performancemetrics.
· Develop and implement a data- driven e- commerce and live stream strategy aligned with ThaiTuan Group Vietnam&039;s overall business goals.
· Oversee the management and optimization of our e- commerce platform.
· Work with the marketing team or manage digital marketers in order to improve quality andtraffic acquisition.
· Identify and implement best practices in e- commerce merchandising, marketing, andfulfillment.
· Research market in order to discover new trends and technologies in order to improve websiteperformance.
Team Management:
· Delegate tasks and ensure the team meets departmental goals.
· Lead and mentor a team of E- commerce Specialists and Live Stream Specialists at ThaiTuan Group Vietnam.
· Recruit, hire, and train talented individuals to join the team.
· Foster a collaborative and results- oriented work environment.
Performance Analysis:
· Oversee or directly manage digital marketing channels across PPC, SEO, Display, affiliates andemail marketing and social media
· Identify areas for improvement and develop strategies to optimize performance across bothplatforms.
· Track and analyze e- commerce and live stream performance metrics (sales, conversion rates,engagement).
· Generate reports and present findings to stakeholders.

· Experience leading and managing a team in a fast- paced online retail environment.
· Strong analytical skills and experience with e- commerce analytics tools.
· Deep understanding of live stream marketing principles and best practices.
· Minimum 3- 5 years of experience in e- commerce management, with a proven track record of success.
· Ability to think strategically and translate plans into actionable tactics.
· Passion for fashion retail and a keen eye for visual merchandising.
· Knowledge of implementing digital marketing concepts such as PPC, SEO, social media,display and affiliate channels.
· Excellent communication, presentation, and interpersonal skills.
· Bachelors’ degree in Digital Marketing or related field.

Chế độ bảo hiểm, Du Lịch, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương

Cập nhật gần nhất lúc: 2024-04-01 14:47:31